Ford Cares About Your Safety

Since 2003, Ford Motor Company and the Governors Highway Safety Association have partnered to offer the Ford Driving Skills for Life Program. Their program provides FREE driver training to new drivers with an emphasis on safe driving and making smart decisions behind the wheel.

Ford Driving Skills For Life Program's initiative is to reduce accidents caused by driver distraction and driver error, which could have been completely avoided with the proper training and driving skills. Ford teaches the necessary skills for safe driving, beyond what is learned in driver's ed programs. Ford Driving Skills for Life is available online, and is also available in-person in select cities throughout the year.

This year the program added a Impaired Driving Suit, which duplicates the side effects experienced by a person under the influence of alcohol.The suit's weights and pads cause a lack of balance, while goggles distort vision.The suit is used to give students a realistic and hands-on experience of the effects of alcohol and why it is imperative to not drive if you have consumed alcohol.

The curriculum also includes discussions on things to avoid while driving, such as taking selfies, doing your hair, eating and texting. This year, Ford launched a safety campaign against taking selfies in Europe.

According to a survey conducted by Ford, "1 in 4 Europeans aged 18-24 have taken a selfie while driving."

Distracted driving is the cause of 12% of car accidents, and it appears 'taking a selfie' has been added to the list of things drivers engage in while driving. As the Ford campaign says, "Don't let a selfie be the last photo you take."

Ford Driving Skills for Life has trained more than 30,000 teen drivers in 39 states and more than 100,000 drivers worldwide. The program is also offered in-person internationally in over 15 countries and it continues to expand throughout the world every year.

Ford offers the FDSFL program to customers and drivers all around the world - not just the ones driving a Ford. Now, that's a company that truly cares. Ford cares about all drivers' safety and their well-being. With the Ford Driving Skills For Life program, Ford ensures that you'll 'Go Further' out on the road and in life.

For more information about Ford Driving Skills For Life, visit  https://www.drivingskillsforlife.com/